Sensory & Stress Relief Toys
Custom Squishy Toys for Wholesale & Private Label
SML Supply provides custom squishy toys for wholesalers, retailers, and private label brands. Made with soft TPR material and different filling options, these sensory toys support custom designs, packaging solutions, and bulk sourcing from China.
Product Overview
Squishy toys are popular sensory products designed for squeezing, stress relief, entertainment, and collectible markets.
These products are part of our Toys & Gifts sourcing solutions for international wholesale and private label buyers.
Our custom squishy toys are made with soft TPR material and can be developed with different internal filling options according to product requirements.
Through our supplier network, SML Supply helps buyers identify suitable manufacturers for different squishy toy designs, materials, fillings, and customization requirements.
Available Squishy Toy Options
We support different styles of squishy toys for various markets and customer groups.
Animal Squishy Toys
Animal-shaped squishy toys are popular among children and gift markets.
Available designs include:
- Animal characters
- Cute cartoon styles
- Mini collectible figures
- Custom character designs
Suitable for:
- Toy stores
- Gift shops
- Children's product retailers
- Online marketplaces
Food & Character Squishy Toys
Food-inspired and character-based designs are widely used for novelty products and collectible items.
Available designs include:
- Cake shapes
- Fruit designs
- Cartoon characters
- Creative novelty shapes
Stress Relief Squishy Toys
Soft squeeze toys are commonly used as stress-relief products for children and adults.
Suitable for:
- Office gifts
- Promotional products
- Party favors
- Lifestyle retailers
Material & Filling Options
Our squishy toys can be customized with different material and filling solutions.
Outer Material
Common outer materials include:
- Soft TPR material
- Flexible and skin-friendly surface
- Different colors and textures available
Filling Options
Depending on the product design and market requirements, filling options may include:
- Air filling
- Foam sponge filling
- Jelly gel filling
- Transparent silicone gel filling
- Liquid filling
- Water filling
- Other customized fillings
Different filling materials can create different squeezing experiences, textures, and product appearances.
Customization Options
SML Supply supports OEM and private label squishy toy projects.
For custom characters, unique shapes, packaging concepts, or new product ideas, our product development service helps buyers coordinate specifications, samples, and supplier communication.
Custom Shapes & Designs
Customers can customize:
- Animal shapes
- Food shapes
- Cartoon designs
- Brand characters
- Original product concepts
Custom Colors
Available options include:
- Custom colors
- Multiple color combinations
- Character-specific colors
Custom Packaging
Packaging can be developed according to different sales channels.
Available options:
- Individual packaging
- Retail packaging
- Display boxes
- Customized labels
Private Label Branding
Support options include:
- Brand logo
- Product tags
- Customized packaging
- Retail-ready solutions
Product Specifications
Item | Details |
|---|---|
Product Type | Squishy Toy / Sensory Toy |
Outer Material | TPR |
Filling Options | Air, Foam Sponge, Jelly Gel, Silicone Gel, Liquid, Water, Customized Filling |
Usage | Kids Toys, Stress Relief, Gifts, Promotional Products |
Design | Custom Shapes Available |
Color | Custom Colors Available |
Packaging | Customized Packaging Supported |
Production | OEM / Private Label Support |
Why Choose Custom Squishy Toys?
Squishy toys continue to be popular in toy, gift, and promotional product markets because of their unique tactile experience and customizable designs.
Key advantages include:
- Wide range of creative designs
- Suitable for different customer groups
- Flexible customization options
- Low complexity product development
- Suitable for wholesale and private label projects
Who We Support
Our squishy toy sourcing solutions are suitable for:
Toy Wholesalers
Source different designs and collections for retail distribution.
Gift Companies
Develop customized novelty products and promotional gifts.
Retail Brands
Create private label sensory toy collections.
E-commerce Sellers
Source unique products with customized packaging.
Our Sourcing Process
At SML Supply, we support buyers from product selection to export coordination. Learn more about our complete sourcing workflow through How We Work.
1. Requirement Review
We understand your product design, target market, quantity requirements, and customization needs.
2. Supplier Matching
We connect projects with suitable manufacturers based on product requirements and quality expectations.
3. Sample Confirmation
Samples are coordinated for design, material, filling, and packaging evaluation.
4. Production & Export
We support production follow-up and can coordinate inspections through our quality control service to check product appearance, packaging, quantity, and other agreed requirements before shipment.
Our export support also covers packaging coordination, shipping documentation, and international shipment arrangements for wholesale orders.
Product Information Available Upon Request
For wholesale and private label projects, SML Supply can provide detailed product information including:
- Packing method
- Carton size and CBM
- MOQ requirement
- EXW price
- Gross weight (G.W.)
- Net weight (N.W.)
- Sample information
- Production lead time
Frequently Asked Questions
What material are squishy toys made from?
Most squishy toys use soft TPR material for the outer layer. Different filling materials can be selected depending on the desired texture and product design.
Can I customize the shape and design?
Yes. We support custom shapes, colors, character designs, and packaging solutions for wholesale and private label projects.
What filling options are available?
Common filling options include air, foam sponge, jelly gel, silicone gel, liquid, water, and other customized solutions.
Can you provide packaging and shipping information?
Yes. We can provide packing details, carton information, CBM, MOQ, EXW pricing, G.W., and N.W. according to the selected product.
What is the MOQ for custom squishy toys?
MOQ depends on the product design, customization requirements, and supplier conditions. Contact us with your project details for a suitable sourcing solution.
Request Custom Squishy Toy Sourcing
Looking for reliable squishy toy suppliers in China?
SML Supply helps global buyers source customized sensory toys with supplier coordination, private label support, and export solutions.
Request Sourcing today and discuss your project requirements with our team.